A basic expectation from UX researchers is that once they are equipped with the research questions, they talk to a certain number of consumers/ participants / users, analyze the qualitative and quantitative data, and then deliver the answers. Analyzing the data is a...
I was born into a teaching family – my parents stayed up late most nights to grade or prepare for their classes. When deciding what to do as a grown up, first I went for the obvious choices of becoming either a rock star or a laundress so as to escape the...
