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Time to get out of your (home) office, and observe your users in their habitat: Contextual Inquiry

Male barista preparing cappuccino in a coffee shop As UX professionals, we’re always striving to truly understand the people we’re designing for. During the pandemic, when all we could do was remote user testing, interviews and surveys (if we were lucky,...

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  • On Empathy and why AI will never replace high-quality UX research
  • Time to get out of your (home) office, and observe your users in their habitat: Contextual Inquiry
  • UX Reckoning – January 2025
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